Blogs most recent blogs en-US 2022-12-01T09:42:22 7 reasons why 2023 will be a big one for adtech 2023 will be the year of cookieless experimentation, contextual targeting, AI, audio, blurring of ecosystems, connected TV and in-game ads. 2022-12-06T12:00:00 Will in-game advertising be accepted by gamers? Will in-game advertising be accepted by gamers? We asked our adtech specialist Bradley and gaming specialist Jarrod to get their views. 2022-11-29T12:00:00 How adtech companies can future-proof their infrastructure As the name suggests, adtech and its success is firmly rooted in the infrastructure that supports it. Adtech companies are measured by their ability to deliver advertising services within the finest ... 2022-11-22T12:00:00 Five tips for choosing an adtech infrastructure hosting provider How and where we consume adverts is unrecognizable from the Mad Men days of advertising. Agencies and brands no longer have a guaranteed captive TV audience at 9pm on a Saturday night. 2022-11-15T12:00:00 Why the hyperscale cloud bubble is bursting – by Isaac Douglas They’ve dominated the world of infrastructure for a decade. But the undisputed reign of the cloud hyperscalers is about to be seriously challenged. 2022-11-08T12:00:00 A day in the life: Gilly Ainsley, Global Director of Marketing The dynamism of the technology industry means that there is very little time for sitting still. For a marketing team starting to mature, however, walking before we can run is a mantra we’re sticking ... 2022-11-01T12:00:00 When it comes to hosting trading, should you choose dedicated servers or the cloud? There are very few industries that haven’t made the move to the cloud over the last decade. The financial industry is one of the outliers that retains at least one foot, if not both feet, within ... 2022-10-25T12:00:00 Navigating the explosion of iGaming in the US, Canada and Latin America The iGaming market has, at its fingertips, perhaps one of the largest and most exciting opportunities for growth since its inception. 2022-10-17T12:00:00 How neobanks can save on hyperscale cloud costs Neobanks have changed the face of banking in the last five years – offering an alternative for digitally-minded consumers to the more traditional branch-based banks. 2022-10-11T12:00:00 A day in the life: Jarrod Palmer, Gaming Senior Sales Executive There is much more to gaming than people think. It makes it a diverse, exciting, and wonderfully informal industry in which to host infrastructure. 2022-10-04T12:00:00 Reducing infrastructure overheads for payments companies Working with a payments infrastructure hosting provider that has its own fintech data centers and servers reduces overheads for payments companies. 2022-09-27T12:00:00 The benefits of multi-vendor blockchain hosting To achieve true decentralization, blockchain nodes should be hosted by more than one Web3 infrastructure hosting provider. Here’s why. 2022-09-20T12:00:00 A day in the life: Jamie Daniel, iGaming Executive Just like the bets that are placed or the hands that are played, selling and implementing infrastructure in the world of iGaming has to be carefully considered. 2022-09-14T12:00:00 iGaming compliance and how it impacts hosting In this blog, we look at how online gambling regulation is changing and expanding, and what that expansion means from a hosting perspective. 2022-09-06T12:00:00 Looking for a Web3 hosting partner? The world of alternative finance never sleeps. Only recently, Ethereum announced plans to cut carbon emissions by 99% with what it has dubbed ‘the merge’ 2022-09-01T12:00:00 How to host an iGaming platform When you go to spin the roulette wheel or place your bet online on a live football game, it’s an iGaming platform and the services it supports that enables that action to take place. 2022-08-30T12:00:00 An introduction to iGaming Thanks to its accessibility, iGaming is now more popular that in-person gambling. Let's look at the different types of iGaming and their infrastructure needs. 2022-08-24T12:00:00 What is the difference between land-based and online casinos? With gambling entering the digital age and increasingly online, we explore the differences between online and land-based casinos and how hosting requirements differ. 2022-08-16T12:00:00 Why latency and ping in gaming are crucial to player experience. A game can live or die by latency and ping. Find out more about how to keep latency in gaming low, including a low latency game server. 2022-08-12T12:00:00 What is a game server? The gaming industry is set to generate $260 billion in revenue by 2025. Innovations in tech, a new generation of gamers, and launches in new gaming titles, are just some of the reasons for gaming’s ... 2022-08-05T12:00:00 Three considerations when choosing game servers Choosing the right game server hosting is all about understanding the needs and wants of your customers, to deliver the best experience possible. 2022-07-26T12:00:00 What is an operating system? An operating system provides an interface between your applications and the bare metal server components that do the computational work. 2022-07-18T12:00:00 How to host game servers Hosting high performance game servers can be a delicate balancing act. Game servers are expected to deliver a high-quality, low-latency gaming experience to remote players over the internet. 2022-07-12T12:00:00 Differences between peer to peer and dedicated game server hosting Have you ever been frustrated with the smallest of lags in a multiplayer game? Or felt like you might have made that last shot, had your connection been just a fraction quicker? Gamers, we feel your ... 2022-07-06T12:00:00 What are the three main types of gaming? Gaming has surged in popularity as broadband connections get faster and more widely available. Research shows that 77% of millennials and 81% of Gen Z play video games and that the industry has ... 2022-06-28T12:00:00 What is a server? At the most basic level, a server is a high-performance computer. As the name suggests, a computing server is designed specifically to ‘serve’ multiple users simultaneously. 2022-06-22T12:00:00 What is private cloud? When developing your cloud servers strategy there are several factors to consider such as the workloads to be migrated and the service provider who will host your systems. 2022-06-15T12:00:00 Cloud migration: four benefits you might not have thought of Simply put, cloud migration is the movement of your compute resources from legacy on-premise infrastructure to a hosted cloud environment. 2022-06-07T12:00:00 Hybrid cloud - what’s it all about? Since the exponential growth in cloud computing in recent years, cloud technology and its use cases have continued to grow and evolve. But what kind of cloud computing is best? 2022-05-31T12:00:00 Private cloud vs. public cloud: what’s the difference? Cloud server hosting brings a lot to the table when you’re looking at how to optimise your network architecture–instant scale and flexibility being the most obvious benefits–but what are the key ... 2022-05-23T12:00:00 When should you use a VPC virtual private cloud? A VPC is a private cloud-like experience and computing environment that enterprises can set up and contain within a public cloud. 2022-05-19T12:00:00 The ultimate guide to dedicated servers As the intensity of the digital age continues to increase traffic volumes and bandwidth consumption, the hosting infrastructure holding it all up is under acute pressure to deliver. 2022-05-10T12:00:00 The difference between managed and unmanaged dedicated servers In this article, we’ll run through the differences between managed and unmanaged dedicated servers, so you can make an informed choice for your application or business. 2022-04-29T12:00:00 How does dedicated server hosting work? If you’re considering dedicated server hosting, you may be looking for a bit more detail on how it works and what dedicated server hosting providers offer in comparison to shared hosting options. 2022-04-26T12:00:00 Why you need high performance dedicated servers for your business In today’s digital world, making sure your applications run smoothly and content loads promptly, is critical for maintaining brand reputation, getting ahead of your competitors and delivering a ... 2022-04-19T12:00:00 What is a dedicated server? A dedicated server, also referred to as bare metal, is a physical, single-tenant machine dedicated to a single user, company or application. 2022-04-02T12:00:00 Server health check 5: problems take too long to sort out The business acquired a healthy market share by offering generous odds and banked on retaining this market share by developing the best user-experience the industry had to offer. 2021-12-22T12:00:00 Server health check series - 4: constant bolt-on upgrades are making things messy Crucial to Legion’s success is its ability to provide subscribers with a superior gaming experience by offering additional benefits such as unlimited player profiles and minimal lag. 2021-12-22T12:00:00 Server health check - 3: your bills are unpredictable BoomSwitch is a price comparison website that helps users find the best prices across a wide range of subscription services. 2021-12-22T12:00:00 Server health check - 2: spikes in traffic are causing This is a story of how problems connecting to servers played a critical role in BanditPlay’s fortunes… 2021-12-15T12:00:00 Server health check - 1: your servers are attention-seeking In this blog series, we explore five common server infrastructure symptoms that affect organisations throughout the world every day. 2021-12-10T12:00:00 Predicting the next five years of eSports Predicting the next 5 years of eSports 2021-07-08T12:00:00 Consoling the console war veterans There was a time when console wars were a relatively simple matter. Gaming giants made iterative improvements on technology that defined the last generation with new experiences and a flashy new box. 2021-07-07T12:00:00 How big data impacts the insurtech world Not long ago, ‘big data’ was a scary concept. As is almost always the case with misunderstood technology, people saw big data as a precursor to a dystopian, Orwellian future. 2021-06-11T12:00:00