Servers.com (referred to as “we”, ”us”, ”our”, “SERVERS” or the “Company”) collects and uses cookies on the https://www.servers.com website including the servers.com self-service portal used by customers to access their customer account online at https://portal.servers.com (together referred to as the “Websites” and each one separately the “Website”). SERVERS respects your privacy and is committed to maintaining the privacy and confidentiality of the personal data it collects. SERVERS will use your personal data in accordance with applicable laws and regulations.
This cookie policy applies to the Websites (and explains, what are cookies, how cookies are placed on your computer, tablet and/or mobile telephone (a "device") in order to log information and your options regarding these technologies.
What is a cookie?
A cookie is a small amount of data (a small file) sent to your computer by a website. In general, when you visit the Websites, cookies will be placed on your device.
There are several categories of cookies and web beacons used by SERVERS. Specifically, SERVERS uses necessary, functional, analytical, advertisement cookies and web beacons:
Necessary
These cookies help you to move around the Website. For example, if you’re required to sign into a Website or the servers.com customer portal, the cookies identify you as being signed in and remember you and your choices as you navigate through the Websites and so that you don’t have to sign back in every time. These are collected and used without requiring your consent in accordance with applicable personal data regulations however you have the choice to block and/or delete these through your browser settings however they may affect features of the Websites from working properly.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedback, and other third-party features.
Analytical, advertisement and improvement cookies
In compliance with applicable regulations, they are used with your consent. We use these cookies to, amongst others, :
- analyze information on the behavior of users visiting our Websites in order to improve the way they work and the overall user experience;
- record real-time user sessions, observe hidden user behaviors via heatmaps, and conduct feature experimentation;
- identify the number of unique visitors to the Websites and help us compile statistics so that we can better understand how people use the Websites, improve the structure of the Websites and enhance our understanding of how companies interact with our website, by linking your website interactions with our Customer Relationship Management (CRM) tools and third-party data enrichment services to tailor our direct sales and marketing communications to you;
- tailor content or advertisements to match your preferred interest and to avoid showing you the same advertisements repeatedly;
More information on the use of such third party tools
PostHog
We use PostHog to collect (i) technical information about your device including your device's internet protocol (IP) address; and (ii) information about your visit to our Websites (the referral URL, the content viewed and the content interacted with). More information can be found in their privacy policy here https://posthog.com/privacy.
Google Analytics
For more information about the cookies collected please refer to its cookies analytics policy found here https://support.google.com/analytics/answer/6004245.
ZoomInfo Technologies –‘WebSights’
We use ‘WebSights’ from ZoomInfo Technologies (see the cookie table for more information), which collects website visitor information such as IP addresses, domain name information, device and browsing information. ZoomInfo Technologies then associates this information with their known company IP addresses and provide us with data on which companies have visited the wesbite (but not specific indivduals). For more information on the privacy practices of ZoomInfo Technologies please visit their Privacy Policy here https://www.zoominfo.com/legal/privacy-policy?#V.-Cookies-and-Similar-Technologies.
Pathfactory
We use Pathfactory to better understand how visitors interact with our content. This allows us to track 'visitor journeys,' see which assets are most impactful, and provide AI-driven content recommendations tailored to your interests. This data helps us improve our marketing outreach and personalize your experience on our websites.
Fullstory
We use Fullstory to record and analyze how you interact with our services through its session replay and heatmapping. This includes capturing your mouse movements, clicks, scrolls, and keystrokes (excluding sensitive form fields which are masked), to identify unique visitors and record user sessions (mouse movements, clicks, scrolling) to diagnose technical issues and improve site usability. Data collected will also include device and browser information, IP address (in truncated or masked form where applicable), and interaction data.
You can also opt out here https://www.fullstory.com/optout/.
VWO - Wingify Software Pvt. Ltd.
We use VWO to test different layouts or content on our website. These cookies enable us to run experiments, analyse user behaviour, create heatmaps and, in some cases, record user sessions to understand how visitors interact with different versions of our website and recognize whether you are a returning visitor and to ensure that you are consistently served the same variation of an A/B test page. Data collected include user interactions, experiment participation, device and browser data, and pseudonymous identifiers.
You can also opt out here https://vwo.com/opt-out/.
HubSpot
We use HubSpot (a customer relationship management and marketing automation platform) to better understand how visitors interact with our website and to improve the relevance of our communications. When you visit our website, the HubSpot tracking code uses cookies and similar technologies to collect information about your visit. This includes:
Engagement Data: Pages viewed, time spent on site, button clicks, and documents downloaded.
Source Data:The website or advertisement that referred you to our services.
Device Data: Your IP address (anonymized where possible), browser type, and approximate geographic location.
Business and buyer intent tracking: to identify the company domain and professional organisation associated with an IP address through.
Please note that for all of the above data if you have not provided us with your contact information or other personally identifiable information during your visit to our Websites, the data collected remains pseudonymous and is used solely for aggregate website performance analysis. If however during your visit you identify yourself by submitting a form (e.g., for a whitepaper, newsletter, or contact request etc.), any of the above tools may link your previous, anonymous browsing history to your specific contact record in our CRM. This allows us to provide a more personalized experience, such as showing you content relevant to your interests or tailoring our follow-up communications.
Matomo
We are using the Matomo on-premise self-hosted system, in addition to the other cookies set out in the table below. These cookies help us identify the number of unique visitors to the Websites and help us compile statistics so that we can better understand how people use the Websites, improve the structure of the Websites, etc. The cookies and personal data collected through Matomo shall not be disclosed to any third parties outside of our group of companies and shall at all times be hosted on our servers in the EEA. For more information on Matomo and its GDPR compliance please refer to https://matomo.org/gdpr-analytics/.
Who sets cookies?
SERVERS uses both first-party and third-party cookies and web beacons. First-party cookies and web beacons are placed directly by SERVERS to your computer or mobile or any other device you use to access the Websites. Third-party cookies and web beacons are served by a third-party service provider on behalf of SERVERS. Third-party cookies are most commonly used for advertising and analytics purposes.
First party cookies
These cookies are placed and read by SERVERS directly when you use our Services.
